This article offers a short history of literacy studies in the U.S. and a short history of research in readability and the readability formulas. These histories help the reader to understand why some readability techniques are more popular or effective than others. Further, the article calls for its audience to more deeply contemplate the simple question: “How and why do I prefer to receive information the way I do?”
The Principles of Readability, William H. DuBay (2004).
